Roddy Ricch added his own flavor to NPR’s Tiny Desk (Home) Concerts featuring Ty Dolla $ign, 1500 or Nothin, & West Coast Customs.
The Atlantic Records artist recorded his Tiny Desk set at the famed auto garage, alongside Ty Dolla $ign for a special performance backed by Los Angeles hitmakers 1500 Or Nothin.
The multi-platinum selling rapper staged his concert at West Coast Customs due to the COVID-19 pandemic, which has forced NPR’s series to shift to remote editions.
While other artists have performed from their couches and home studios, Roddy opted to pull off something more unique.
This will surely start a trend as NPR isn’t slowing down on their Tiny Desk series and now every artist after Roddy is going to have to step it up.
Throughout the pandemic we have seen players in the music industry think outside “the box”, no pun intended, ah ha ha ha. From Swizz Beats & Timbaland battling it out over who has more hits and the creation of VerzuzTV, to Guapdad4000 hosting RonaRaps with rappers like Chance The Rapper, Isaiah Rashaad, & Chris Brown, we’ve seen innovation in our industry like never before.
Roddy Ricch is just another example of an artist thinking outside of the box during this pandemic. One of the bright sides of this pandemic is that we’re being forced to connect to our fans in different ways & it will be interesting to see what new ideas from the pandemic stand the test of time and shift the culture even after the world goes back to normal.
To hear more from Roddy Ricch check out Dash Hip Hop X!
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